Pamplona buys Partner in Pet Food

Pamplona Capital Management (Pamplona), a global private equity investment firm, and Partner in Pet Food (PPF), one of Europe’s leading pet food producers, have today announced the acquisition of PPF by Pamplona for € 315 mio. Pamplona is acquiring the company from the international equity company Advent International. The latter bought PPF for € 188 mio from the London-based equity firm Permira in 2011.

Pamplona is backing PPF’s current management team led by CEO Attila Balogh, who will become executive chairman. The business plans to accelerate product innovation across both its private label and branded offerings, says PPF.