Strong national and international position
Resun is a Chinese aquarium and water garden equipment manufacturer with one of the best reputations globally.
owner/founder Mr. Deng Peixing
The company's hard-earned achievements were made under the strong leadership of Mr. Deng, the sole owner of this Group, whose focused mission is to be the best in the business. Resun has gone through two historical periods under his successful leadership. Between 1989 and 1999, China experienced an unprecedented economic growth. Deng took advantage of this historical opportunity to form the company and establish a management and sales team, which has helped to create a company that has become a major player in the domestic Chinese market where 'Res. un' has become a leading brand name. Since 1999 the company has redirected its focus to the international market and has positioned itself as a professional OEM manufacturer. This is in line with the global industrial trend that sees China increasingly becoming the world's light industry manufacturing base. Resun has successfully established itself as the leading supplier in this market by providing the world with highquality products at a low price. They have been rewarded for their integration of customer-oriented design and high quality with international customer satisfaction and have positioned their brand as being on a par with many international brands.
Western Europe and the United States remain Resun's primary markets.
One of the fourthy assembly lines
Company mission
Resun's mission is to "strive to be the best" at what it does, providing the world with high quality aquarium and water garden products. This also remains the primary goal of Resun in 2005.
In order to realise this goal, the company feels it is important that the products are innovative in their design which contributes to a high acceptance rate by the final consumer in the market. To accomplish this, there are 57 highly skilled design engineers will continue to work hard to meet customers' requirements.
In addition, a total quality control system will be much more strictly implemented throughout each stage of production.
Members of the Guangdong dive club have won three Olympic championships in Athens 2004
Unique company culture
Resun is not only striving to achieve success in their business but also aims to be held in the highest regard by its staff. Over the years, Resun has sponsored many top athletes. In the 2004 Athens Olympics, Resun sponsored divers who ultimately won three gold medals. This success has been a great source of pride for Resun, and reflects their mission to be the best. "Solidarity, loyalty and an enterprising spirit" from sports to company success reflects Resun's unique cpmpany culture.
The company also cares for and demonstrates a sense of social responsibility for the families of their 1,200 staff members. In fact, it is the first company in China to set up a 'Staff Hardship Fund' to help those in need.
In recognition of the suffering of the AIDS orphans, Mr. Deng and his staff displayed great kindness at the 2005 New Year's conference by donating over 500,000 RMB (over $ 60,000) to the Aids Foundation Charity. Continuous efforts are also being made to support the foundation to help the orphans.
Hhrtorical overview of Resun. China
Key stages In Resun's history:
1989 first factory founded by Mr. Deng Pelxing
1997 the Group was set up and awarded ISO 9002 certification
1999 Branch factory put into operation In Shenzhen, 5km from the world's 5th largest harbour
2003 Another new factory, a state of-the-art facility, opened at Shenzhen LongGang Hi-tech Industrial Park.
2003 Awarded ISO 9001 certification.
2004 Guangzhou factory construction started
Production capacity:
~ wide range of aquarium and water garden equipment products
~ 58 dedicated design engineers and a total staff of 1200.
~ 100,000 square meters of factory floor space in three cities,
~ Export to over 65 countries.
For further information:
E-mail:roje@resun-china.com
website:www.resun-china.com
March 2005
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