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Zooplus and Procter & Gamble cooperate


Dec 8, 2024

Acommon cause for odour control and hygiene: the cooperation between Procter & Gamble and Zooplus has produced a fresh result. The familiar scent of Febreze Freshness now wafts through the online retailer's cat litter range. Four new cat litter products are now available under the Tigerino own brand. Two complementary cat litter deodorants round off the range of this brand partnership. The products can only be purchased online.

„This exclusive partnership with the iconic Febreze brand is proof of the quality, popularity and excellence of our own-brand portfolio,” explained Alejandro Bethlen, Chief Merchandising Officer at the Germany based online retailer Zooplus. Tigerino with Febreze Freshness is a „perfect example of how we combine the strength and trustworthiness of our products with a global brand like Febreze”.


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