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Industry veteran Reed Howlett appointed CEO of Wellpet


Mar 17, 2021
WellPet, the largest independent branded premium pet food platform in North America, has appointed industry veteran Reed Howlett as Chief Executive Officer.

Reed Howlett has over 25 years of experience and is an accomplished thought leader in the premium pet food industry. He has served in many executive and leadership roles within the sector, including as CEO of pet food company Nature’s Variety.

“I am honored to serve as the next CEO of WellPet to build on the Company’s heritage as a pioneer in the premium-focused, natural pet food category,” said Howlett. “WellPet has an unprecedented opportunity to expand to serve more pet families by deepening our focus on providing the highest quality pet food and treats and driving nutritional innovation for our partner retailers and pet parents, and ultimately supporting the health and happiness of the pets that depend on the Company’s products.”

The Company also announced the appointments new members of their Board of Directors: Jeffrey Watters and Paul Kayser. Watters served most recently as President and CEO of Ainsworth Pet Nutrition. Kayser is currently President and CEO of Pretium Packaging.

Source: clearlake


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