Next year's Interzoo will include a new feature, a start-up area for international companies. The Interzoo organiser WZF is introducing the new section with the aim of offering new companies based outside Germany an opportunity to present their goods and services on a separate area. They will thus be able to introduce themselves and their products on two specially created zones in Hall 11, according to a press release from WZF.
Eligibility for the start-up area will be limited to companies from the pet supplies sector that have only been established in the last five years and employ fewer than 50 people. Their head office must be outside Germany and they must not have exhibited at Interzoo previously.
