The Italian pet food market continues to grow, according to forecasts based on IRI statistics. In 2015, the pet food sector for cats and dogs saw a turnover of EU1,914 million, and 2016 is forecast to end with an increase of 14.4 percent in large scale retail chains, 1.6 percent in grocery stores and 0.7 percent in traditional pet shops.
The forecasts, based on IRI statistics, were published in view of Zoomark International 2017, a trade show in Europe staged by BolognaFiere. The 17th edition of the fair will be held from May 11 to 14, 2017 in Bologna's trade fair center.