Natural pet products market to grow

According to Packaged Facts, the report "Natural, Organic and Eco-friendly Pet Products in the US" estimates that combined sales of natural pet foods and natural pet care products will grow by 10 per cent to 15 per cent over the period from 2014-17. Sales are projected to reach US$ 9.4 billion by 2017, up from an estimated US$ 4.1 billion in 2012. Currently, independent pet retailers comprise 72 per cent of the natural market and about 75 per cent of natural pet food will be sold through the speciality channel. But, according to the report’s author, David Lummis, this is expected to change as mass retailers offer more lower-priced natural foods.